ICG Blog | Loyalty Programs, Digital Promotions, Twitter Auto Response

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How Not to Engage Loyalty Members

If you’ve been keeping up with my posts, you might remember a little something I wrote about the Red River Co-Op program

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The 7 Easiest Ways to Build Customer Loyalty

Customer loyalty is an essential part of your company’s prosperity, as with the Pareto Principle, 80% of future revenue will come from

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IC Group invest in Fannex

IC Group Continues Investment in Fannex Alongside New Investor

IC Group is delighted to announce a new round of investment in Fannex, as well as introducing a new investing partner to

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The Lost Opportunities in Rebates

Rebates can offer instant benefits; with increases in short-term sales, inventory control, and product trial. They are so good at producing instant

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Global Rewards Programs and Driving Redemption Costs Down!

We’re trying to help global brands control, manage and lower redemption costs of rewards points within their global rewards programs – can

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A 'Direct Message' Twitter auto reply bot camapaign by IC Group.

#TwitterHaloWars Wins a CLIO!

We are excited to share the news that the Xbox #TwitterHaloWars campaign, delivered by IC Group, has officially been named a Bronze

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An Interview with Shep Hyken: ‘It’s a loyalty war’

In October, we had a fantastic hour-long call with Shep Hyken, leading thinker in the worlds of customer service & experience, to

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Celebrate! This is the last article you need to read on millennial loyalty in its current state.

The last article you’ll ever need to read on millennial loyalty … well, for a while

So, we wrote an article on millennials and loyalty programs a few months back. It was pretty good, if we say so

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What Makes the Best Digital Loyalty Programs?

We know you’ve been looking for ideas! I’m going to start this one off by making a bold statement, something I’m not

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IC Group Delivers Evolutionary Digital Loyalty Program

IC Group is delighted to announce their role in the delivery of a true first in the vision care industry for an

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