ICG Blog | Loyalty Programs, Digital Promotions, Twitter Auto Response

Our Blog

How Customer Experience Can Shape Loyalty

Have you ever thought about how customer experience intersects with customer loyalty? What… it’s just me!? There are so many factors that

Read more

How Brands Can Build a Passionate Consumer Base Like Sports Fans

Hey folks, welcome to ‘The Loyalty Point’ with Kelly and Anthony. What we thought we would do today is, in the spirit

Read more

How Not to Engage Loyalty Members

If you’ve been keeping up with my posts, you might remember a little something I wrote about the Red River Co-Op program

Read more

The 7 Easiest Ways to Build Customer Loyalty

Customer loyalty is an essential part of your company’s prosperity, as with the Pareto Principle, 80% of future revenue will come from

Read more

IC Group invest in Fannex

IC Group Continues Investment in Fannex Alongside New Investor

IC Group is delighted to announce a new round of investment in Fannex, as well as introducing a new investing partner to

Read more

The Lost Opportunities in Rebates

Rebates can offer instant benefits; with increases in short-term sales, inventory control, and product trial. They are so good at producing instant

Read more

Global Rewards Programs and Driving Redemption Costs Down!

We’re trying to help global brands control, manage and lower redemption costs of rewards points within their global rewards programs – can

Read more

A 'Direct Message' Twitter auto reply bot camapaign by IC Group.

#TwitterHaloWars Wins a CLIO!

We are excited to share the news that the Xbox #TwitterHaloWars campaign, delivered by IC Group, has officially been named a Bronze

Read more

An Interview with Shep Hyken: ‘It’s a loyalty war’

In October, we had a fantastic hour-long call with Shep Hyken, leading thinker in the worlds of customer service & experience, to

Read more

Celebrate! This is the last article you need to read on millennial loyalty in its current state.

The last article you’ll ever need to read on millennial loyalty … well, for a while

So, we wrote an article on millennials and loyalty programs a few months back. It was pretty good, if we say so

Read more

10/20